There are around 200 options available on the internet if you Google for a list of SEO tools. All of the tools differ in their features like price, sources and amounts of data.
Keyword research is not about just " Keyword" but also about phrases and questions that users are using to find the answer, services or products they are looking for.
Keyword research can be very time-consuming as you should be able to gather the valuable information for creating better SEO strategies, PR campaigns, audience research, content ideation, paid advertising, local search campaigns, keywords and phrases to ignore to name few.
There are numerous keyword research tools on the web as stated earlier, but we are going to discuss 10 best free keyword research tools.
Top 10 best free keyword research tools
1. Google Trends
Google Trends allows you to view and compare the relative popularity of the keywords on the basis of regional variations. You can discover trends and seasonality in changes with search engine volume for specific keywords over time.
This tool allows you to know what matters to Google users currently by avoiding the trends that have passed away.
It allows the comparison of multiple keywords that helps to determine your audience's interest over time.
You can find additional ideas for your keyword or phrase in the " Related Queries" section that helps to improve content and marketing strategies on a regional basis.
The excellency of Google trends is that it allows you to determine keyword or topic trends by region or worldwide.
2. Rank Tracker
Rank Tracker allows you to discover sufficient keyword variation as well as analyze their SEO profitability.
Its premium version allows you to dig out all the possible variations from multiple data sources. It comes with 23 different keyword research tool inside it like a suggestion from Google, Amazon, Bing and Yahoo, Long-tail keyword, Google Ads Keyword Planner and Google Search Console, Database of all keywords that competitors rank for and many more.
You will get the amplest list of keywords ideas using those tools one by one. In addition, it also helps to analyze the keyword's traffic potential and keyword difficulty.
Rank Tracker provides rich features in the paid version but its free version is absolutely enough for keyword research which allows using all keyword research tool an analyze traffic potential for a certain keyword.
3. Google Ads
Google Ads can be biased towards CPC, but it is a great source of keyword ideas. It is best to have access to an account that spends money on Google Ads to gather keyword ideas for the website.
Google Trends can be your other option if you don't have access to such accounts.
Keep in mind that Google is not able to provide you with exact data if you are doing keyword research from the account that is not actively spending money on Google Ads.
Google provides the range of traffic between 1K to 10K in most cases which is a pretty good range but we aren't clear about the traffic potential for a particular term.
It provides more precise data for account spending money on Google Ads. In order to get a recommendation for keywords related to your site, you can simply select " Discover new keywords" and enter your website URL.
4. Google Search Console
Google Search Console allows you to discover and analyze the current Keywords of your site along with their average Google positions, impressions and CTRs.
You can find unexpected SEO shortcuts by analyzing this data. For example, Google considers your keywords as relevant if your URL ranks on page two or three. You can bring some boost on SEO to storm your page into one and start to bring huge traffic.
Google Search Console is completely free to use.
A beginner's guide on how to use Google Search Console.
5. SEMrush free version
SEMrush is a magical tool for keyword search that offers a good deal of information. It allows performing 10 requests per day for free users.
Note: For each query, your daily limit of 10 queries is counted in Domain and Keyword Analytics. For each query, you will be able to see broad match keyword, exact match, phrase match, related as well as questions about the keywords.
6. AnswerThePublic
AnswerThePublic helps to discover the popular questions for featured answers and voice search optimization.
Nowadays most of the users have started phrasing their queries due to Google's ability to better understand natural language. The trend has gone far due to the rise of voice search.
The important aspect of voice search success is the ability to answer the exact searcher's questions.
With AnswerThePublic you can easily find the popular questions related to your business niche. It is able to combine your keywords with various questions words like who, why, what, where and so..on.
You will get a handful of "preposition" keywords and "comparisons".
AnswerThePublic is completely free to use.
7. Ubersuggest
If you rely on Google Keyword Planner, you can use this tool to get all the data and keywords to make informed decisions.
Ubersuggest is able to provide you with keywords and insights that are not available through Google Keyword Planner. You should consider running your search in Ubersuggest after checking keyword through Google Keyword Planner.
It is simple to use. Select the region and enter the keyword or phrase and click " suggest". This will generate your list of keywords in terms of search volume and search difficulty. The good thing about Ubersuggest is that it is able to break down results by the letter.
8. Keywords Everywhere
Keywords Everywhere help to analyze keywords while browsing. It is a free browser add-on and allows you to analyze keywords while browsing Google, YouTube, Bing and other websites.
Search Volumes are added to all the keywords in the Autocomplete suggestion once you type something in the search box.
Then you will see a box with new keyword ideas on the right-hand side of the web page.
Keywords Everywhere is completely free to use.
9. Amazon Autocomplete.
Nowadays Amazon is the greatest online shopping platform. The number of searches performed a day on their sites are tremendous.
The keyword phrases they suggest as autocomplete are a goldmine of data that can be used by everybody.
10. YouTube autocomplete
YouTube provides autocomplete options for your queries while searching on YouTube. You can review these queries and find out the keywords that are relevant to the users. You can build your marketing strategies by looking at what users are searching for.
Next, you can go to your competitor's channel for performing competitive research. You can get important insights on related topics and keywords that are performing well with the target audiences.
Go to your competitor's main channel page and click VIDEOS tab. Now, click " SORT BY" and select " Most popular".
Now, research and review the videos that are performing best and examine each video within their title, content and description. You can also check out the comments to know which topic or phrases that people are discussing.
7 Best Rank Tracking Software for Checking Google Keyword Ranking
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